Services – Content Building
We focus on message-driven content to speak your unique brand story.
The true value of a website is measured in how well it acts as a sales tool for your company. For your website to be effective, your copy needs to be engaging, honest, and high-impact. We can help you create message-driven website content that works.
Content Capabilities
What We Write
Copywriting for
Websites & Landing Pages
Creating website copy can be a challenge even when your brand story is clear. The added necessity of creating copy that leverages SEO and results in sales can seem overwhelming. Let us help you create copy that attracts & converts.
Content Ideation
& Content Planning
Struggling to come up with fresh, engaging content for your brand? We help you develop strategic, audience-focused topics and build a consistent content calendar designed to drive traffic, boost engagement, and support your business goals.
Monthly Blogging Services
Employing Alt-Creative’s on-going blog copywriting services means building a partnership with one goal in mind: boost lead generation with expertly-crafted, keyword-rich content published to your blog.
Resource Guides, Whitepapers,
& E-Books
Need compelling long-form content that positions your brand as a thought leader? Our AI-assisted writing services for longer-form asset content delivers assets that educate, inform, and build trust with your audience.
Introducing our Content Planning Sessions
Plan, organize, and write your website content with confidence.
Our Content Planning Sessions are designed to help you clarify your website’s structure and craft strong, strategic content that speaks to your audience. These guided sessions help you write your own content with expert direction every step of the way.
This service can be booked as a standalone engagement or added as an upgrade to any website design package.
What’s Included
- 3 x 30-Minute Video Calls
- 3 x 1-Hour Live-Chat Work Sessions (via Slack)
- Worksheets, references, and tools to help you succeed
Through our guided sessions, you’ll produce the following:
How Content Planning Sessions Work
Session 1:
Structure & Strategy
Format: 30-minute video call followed by a 1-hour live-chat work session
Medium: Slack Huddle & Chat (no signup required)
What IT looks Like
We’ll start by discussing your goals, mapping out your site architecture, and identifying the purpose of each page.
You’ll learn how to use the tools in your Content Toolkit, including the Content List Worksheet (for organizing your navigation) and the Page Content Worksheet (for outlining your individual pages). During the live-chat session, we’ll be in Slack together as you work through your outlines with my real-time feedback.
Session 2:
Writing & Refinement
Format: 30-minute video call followed by a 1-hour live-chat work session
Medium: Slack Huddle & Chat (no signup required)
What IT looks Like
We’ll review your initial outlines, brainstorm improvements, and discuss writing strategies.
We’ll also cover content best practices such as how to structure your writing with headings, bullets, and clear calls to action. You'll receive tool and info on how AI tools can support your writing process. During the live-chat session, I’ll be available in Slack to answer questions and guide you as you write your page drafts.
Session 3:
Next Steps to Succeed
Format: 30-minute video call followed by a 1-hour live-chat work session
Medium: Slack Huddle & Chat (no signup required)
What IT looks Like
In our final session, we’ll identify any missing content, create a roadmap for revisions, and discuss the user journey.
We'll also discuss linking strategies to help your pages connect naturally and drive visitors toward your site goals. You’ll walk away with a clear plan and ready-to-polish content for your new site.
Ready to plan your website content?
Add a Content Planning Session to your web design package or get in touch to book it as a standalone service to get personalized guidance and a structured plan for your content.